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Page 3: Trust

Establishing trust is an essential component in building relationships within any organization. Schools with trust benefit from the collaborative and productive efforts of their faculty and staff to help generate desired results (Tschannen-Moran, 2014, as cited in Knight 2016).

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Dispelling myths about trust can lead to the creation of high trust environments.  Identifying  myths and realities around trust reinforces the establishment of trust. “Myths can get in the way of understanding and acting effectively on trust issues, along with their contrasting realities” (Covey and Merrill, 2006, p. 25).

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Trust Myths (Covey et  al., 2018)

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Myth                                                                                                      Reality 

 

Trust is soft                                                                 Trust is hard, real, and quantifiable

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Trust is slow                                                                Nothing is as fast as the speed of trust. 

                                                                                   Once established you can move quickly

                                                                                   and effectively.

 

Trust is built solely on integrity                                   Trust is a function of both character(which

                                                                                   includes integrity) and competence.

 

You either have trust or you don’t                               Trust can be both created and destroyed.

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Once lost, trust can not be restored                           Though difficult in most cases lost trust 

                                                                                   can be restored.

 

You can’t teach trust                                                   Trust can be effectively taught and 

                                                                                   learned, and it can become a 

                                                                                   leverageable, strategic advantage.

 

Trusting people is too risky                                         Not trusting people is a greater risk.     

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Trust can only be built face-to-face                             Trust can be built on virtual teams and 

                                                                                   digital environments.

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Trust is established one person at a time                   Establishing trust with one establishes 

                                                                                   trust with many. 

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To counteract these trust myths, Covey and Merrill (2006) has compiled 13 essential behaviors to building trust. These behaviors are broken down into character behaviors and competence behaviors. Click the button below to get a complete description of each behavior.

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Click the image to download a printable poster for reference
Overview of What Trust Looks Like
 
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Knight (2016) identified the following five trust factors:
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1) Character - To build trust you have to be honest and transparent. Holding back information or lying diminishes trust. Demonstrate good character by being ethical and honest.
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2) Reliability - To build trust you have to keep your promises and do what is expected. Be careful to not over-commit.
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3) Competence - To build trust, you have to be effective. Increase competence by gaining knowledge and skills.
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4) Warmth - To build trust, you have to encourage others to feel safe. Establish warmth by listening, sharing celebrations, demonstrating empathy, and being vulnerable.
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5) Stewardship - To build trust, you have to serve others. Stewardship is a genuine focus on others. 
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Jim Knight explains trust in the video below.
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After working through this section of the module, respond to the two prompts below in your journal or on the form provided.
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1) Why is trust important as a coach?
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2) Describe ways you can communicate that you have a person's best interest at heart.

Challenge Connection

BRCF Connection

Establishing trust is an essential component of building relationships. Knight (2016) referred to trust as being both simple and complex.

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Simple because we know the meaning of trust when stated and complex because of how trust is established and the impact it can have on an organization if it is not present.

Optional

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Trust
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